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Research: 2010-2011

Publications of the Faculty in Journals/ Magazines/ Books


S.No. Name of the faculty Title of the Paper Name of the Journal/Book ISSN No. / Volume No. Month and Year of Publication
1 Dr AVS Kamesh Determinants of Productivity in Indian Science ISBN(10)-1-4438-21578
ISBN(13)-978-1-4438-2157-5
July ,2010
2 V.Srinivas MBA�s Need Physical Fitness Observer of Management Education July ,2010
3 V.Srinivas Creativity rules the Business World Observer of Management Education August ,2010
4 V.Srinivas Performance Evaluation: A Comparative Study Between Indian and Foreign Equity Mutual Funds Observer of Management Education September ,2010
5 DR.C.Anbalagan Human Resources Management and Sustainable Relationship in Retailing 978-81-8387-444-1 December ,2010
6 DR.C. Anbalagan Future of Indian Internet Marketing- A Discussion 978-81-8387-444-1 December ,2010
7 DR.C. Anbalagan The Effectiveness of E-Commerce in the Practice of Buying and Selling in Indian Markets 978-81-8387-444-1 December ,2010
8 V.Srinivas Performance Management systems stimulates institution�s performance The Observer of Management Education Dec 2010
9 Dr S M Murali krishna An Over View Of B P O Industry Management Observer Jan-2011
10 Raj kumar Pachigalla How to crack GDs at Campus Recruitments? The Observer of Management Education Jan-2011
11 V. Srinivas Effective induction infuses right spirit among new recruits The observer of management education Jan-2011
12 Dr.R.Vararuchi & Mr.Prabhakar Consumer Protection in e-Commerce Environment in India Globalisation & Consumer Protection ISBN-978-81-905380-1-5 Jan-2011
13 Dr.R.Vararuchi & Mr.Prabhakar Challenges and Opportunities in Sustainable Development of Micro Finance Embodiment of Empowerment � Self Help Groups � ISBN:978-81-8209-277-8 Jan-2011
14 DR.C. Anbalagan Globalization and Emerging Trends of Industrial Development in India Biannual Journal of Vishwakarma Business Review-Pune July 2010
15 DR.C. Anbalagan Corporate Social Responsibility and Social Accounting   SAMIKSHA The Research Journal of United Institute of Management-Allahabad ISSN: 0975-7708/vol.II/N0.I January-June 2011
16 DR.C. Anbalagan Book: Wasteland Rehabilitation and Management Serial Publication New Delhi ISBN : 978-81-8387-380-2 March � 2011
17 DR.C. Anbalagan Crises and Ethics training of Corporate Social Responsibility and Social Auditing and Reporting JM International Journal of Management Research ISSN: 2229-74562 April-May 2011
18 DR.C. Anbalagan Customer  Relationship Management in Retail Banking in  India       JM International Journal of Management Research ISSN:2229-74562 Feb- March 2011
19 DR.C. Anbalagan Challenges and Opportunities in Sustainable Development of Micro Finance Edited Book on Empowerment of Self-Help Group  ISBN:978-81-8209277-8   January 2011  
20 DR.C. Anbalagan Impact and Role of Technology in Modern Financial Innovation and Invention Edited Book on  Growth with Entity Financial  inclusion ISBN:978-81-82092778-7 January 2011  
21 DR.C. Anbalagan Consumers Awareness and Protection India International Edited Book  on Globalization and Consumer protection   ISBN: 978-81-905380-1-5 January 2011  
22 DR.C. Anbalagan Challenges and Innovations of Knowledge Management on business in India The Observer of Management Education-Mumbai Volume VI, issue II- 2011 January 2011
23 DR.C. Anbalagan Relationship Marketing and Customer�s Retention Efforts The Observer of Management Education-Mumbai Volume VI Issue I-2011 Feb;2011

Papers Accepted for Publication

S.No. Name of the faculty Title of the Paper Name of the Journal
1 V.Srinivas From MBA to MBL: Redesigning MBA Indian Management
2 Dr.S.M.Murali krishna Business process outsourcing to knowledge process outsourcing -  a paradigm shift. Gitam journal of management
3 DR.C. Anbalagan Current scenario of micro-finance operations and social intervention International journal of management research and technology-new delhi
4 DR.C. Anbalagan Impact of international business ethics, economic systems and intellectual property rights in business and management International journal of marketing and management research by krishna international research & educational consortium-haryana
5 DR.C. Anbalagan Impact and role of technology in modern financial innovation and invention International journal of marketing and management research by krishna international research & educational consortium-haryana
6 DR.C. Anbalagan Current scenario of entry at new market and international power of multinational corporations Managing business development in globalized world scholars- strategies for excellent by prestige institute of management, dewas.
7 Dr S M Muralikrishna Managerial Competencies-A Tool For Job Performance Proficient-An International Journal Of Management
8 Rajkumar Pachigalla English � the Language of Corporate India Research Spectrum
9 Dr.C. Anbalagan Crise and Ethic Training of Corporate Social Responsibility and Social Auditing and Reporting   JM INTERNATIONAL JOURNAL OF SERVICES MARKETING (JMISM) ISSN: 2229-6131  March �April-issue 2011  
10 DR.C. Anbalagan Customer Relationship Management in Retailing Banking in India JM INTERNATIONAL JOURNAL OF SERVICES MARKETING (JMISM) ISSN: 2229-6131 January February Issue-2011

Papers Accepted in International Conferences

S.No Name of the faculty Name of the Paper Name of the Conference Organizing Institution Month & Year
1 Dr.C.Anbalagan Current Scenario of Micro-Finance Scalling Operations International Conference on � Managing Sustainable Development of Rural Economy and Agri Business� Banaras Hindu University, Varanasi 21st-23rd Jan 2011
2 Dr.C.Anbalagan Consumer Awareness and Protection in India International Conference on Globalization and consumer Protection Kalasalingam University 28th-29th Jan 2011
3 Dr.Harshavardhan Consumer awareness and protection in India. II International Conference on Global Consumer Protection Kalasalingam University [Chennai] 28th and 29th January 2011
4 B.Prabhakar Consumer protection in e-commerce environment in India - Issues and Challenges Globalisation and Consumer Protection - Challenges and Strategies Research Centre for  Consumerism, Department of Business Administration, Kalasalingam University January 2011
5 Dr.R.vararuchi Consumer protection in e-commerce environment in India - Issues and Challenges Globalisation and Consumer Protection - Challenges and Strategies Research Centre for  Consumerism, Department of Business Administration, Kalasalingam University January 2011
6 Vijay kumar reddy Antecedents & Consequences of Customer satisfaction in food and grocery retailing MARCON-2010 IIM � Kolkatta December�10 27th-29th
7 K.S.Venkateswara Kumar Innovations in Modern Banking and Innovative Financial Inclusion � Issues and Challenges International Conference on Innovation and Inclusion in Banking: Issues, Strategies and Options Kannur University January, 2011

Papers Accepted in National Conferences/Seminars

S.No Name of the faculty Name of the Paper Name of the Conference Organizing Institution Month & Year
1 Dr.C.Anbalagan Innovations and perspectives in Customer Relationship Management Customer Relationship Management- 2010 Acharya Nagarjuna University. 8th & 9th October 2010

Papers Presented  in International Conferences

S.No. Name of the faculty Title of the Paper Name of the Conference Organizing Institution Month & Year
1 Dr. S. M. Murali Krishna Attended Conference Transformation of HRM GITAM University December 2010
2 B.Prabhakar Financial Derivative Practices of Commodity Market in India � Issues and Challenges International Conference on Financial Derivatives Dept of Commerce UGC SAP (School of Management), Pondicherry University, Pondicherry December 2010
3 Dr.R.Vararuchi Financial Derivative Practices of Commodity Market in India � Issues and Challenges International Conference on Financial Derivatives Dept of Commerce UGC SAP (School of Management), Pondicherry University Pondicherry December 2010
4 Dr. R. Vararuchi  & Mr. Prabhakar Consumer Protection in e-Commerce Environment in India International Conference on Globalization and Consumer Protection � Challenges and Strategies Kalasalingam University January 2011
5 Dr. R. Vararuchi  &  Mr. Prabhakar Challenges and Opportunities in Sustainable Development of Micro Finance International Conference on Micro Finance Pondicherry University January 2011
6 DR.C. Anbalagan Challenges of Multicultural Leadership Development and Diversity towards Gain Success in the Globalised World International Conference January-18-20th 2011 Periyar University Tamil Nadu January 2011
7 DR.C. Anbalagan Analysis of Globalization Trends and Its Impact on the Indian Retail Industry International Conference Periyar University Tamil Nadu January 2011
8 DR.C. Anbalagan Consumers Awareness and Protection India International Conference on Globalization and Consumer protection Janu,28th &29th ,2011 Kalasalingam University, Anand nagar, Krishnan Koil, Tamil Nadu January 2011
9 DR.C. Anbalagan Challenges and Opportunities in Sustainable Development of Micro Finance International Conference on Micro Finance Pondicherry University January 2011
10 DR.C. Anbalagan Impact and Role of Technology in Modern Financial Innovation and Invention  International Conference on Micro Finance Pondicherry University January 2011

Papers Presented National  Conferences

S.No. Name of the faculty Title of the Paper Name of the Conference Organizing Institution Month & Year
1 B.Prabhakar Globalization and Its Impact on Micro, Small and Medium Enterprises in India Challenges and Strategies of Small Scale Industries Dept. of Commerce S.K.S.D. Mahila Kalasala, Tanuku December 2010
2 Dr.R.Vararuchi Globalization and Its Impact on Micro, Small and Medium Enterprises in India Challenges and Strategies of Small Scale Industries Dept. of Commerce S.K.S.D. Mahila Kalasala, Tanuku December 2010