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Program Overview

What is BBA Business Analytics?

The BBA Business Analytics course offered by KL University is aimed at offering graduates with the necessary resources to be able to make decisions, analyze data, and make significant decisions in today’s data-driven world. To equip students to work in very competitive roles in the industries, the course incorporates basic theory of managing a business with statistical tools, advanced analytics technology, and data visualization, among other essential skills.

The real-world experience gained especially through working with practical datasets, business case studies, and analytics software, allows the candidates to apply the theoretical knowledge to industry needs. With the curriculum’s strong focus on decision-making, problem-solving, and critical thinking, students are capable of transforming the data into practical solutions.

Students of this course are ready for jobs in industries such as e-commerce, finance, consulting, and IT as data analysts, business analysts, operations analysts, analytics consultants, and marketing analysts. Moreover, KL University can help students achieve opportunities across the globe as well as build their careers through industry-related training, internships, and placement advice.

Program Structure

What is BBA Business Analytics curriculum at KL University?

  • Principles of Management
  • Business Accounting
  • Business Statistics
  • Business Law
  • Personality Development
  • French - I
  • Excel for Business Applications

  • Marketing Management
  • Business Mathematics
  • Research Methodology
  • Basics of Cost Accounting
  • French – II
  • Business Communication – I
  • Health Education and Fitness

  • Business Environment
  • Managerial Economics
  • Financial Management
  • Human Resources Management
  • Business Communication – II

  • Introduction to Business Analytics
  • Basics of R Programming
  • Management Accounting
  • Basics of SPSS

  • Business Information System
  • Consumer Relationship Management
  • Data Visualization
  • DBMS & SQL
  • Spreadsheet Modelling Using VBA

  • Production and Material Management
  • Business Intelligence & Data Mining
  • Predictive Analytics & Decision Making
  • Basics of Python
  • Major Project / Internship

Program Benefits

The BBA in Business Analytics at KL University equips students with the skills to turn data into insights and make strategic business decisions. It combines business skills with the analytics tools and graduates prepare them to work in fields and industries that are in high demand.

  • Industry-Relevant Curriculum
    Gain real-world skills for the workplace by enhancing basic business theory along with advanced analytics tools, data visualization, and statistical techniques.
  • Projects & Interactive Learning
    Work with real-world datasets, case studies, and analytics software to close the knowledge gap between business requirements and theory.
  • Career-Ready Skills
    Enhance skills in problem-solving and data-driven decision-making to boost your employability across different industries.
  • Diverse Career Paths
    Prepare for roles such as Data Analyst, Business Analyst, Operations Analyst, Marketing Analyst, and Analytics Consultant in sectors like IT, e-commerce, finance, and more.
  • Industry Exposure & Internships
    Build a strong foundation for professional career development through hands-on industry projects and internships that enhance practical experience.
  • Global & Placement Opportunities
    KL University offers networking opportunities, placement support, and exposure to international business practices to help secure top-tier career roles.

Eligibility & Admission Criteria

What Are the Eligibility Criteria for BBA Business Analytics?
  • Students must pass in class 10+2 with an aggregate of 55% marks.
  • Candidates must also qualify for the KLHAT (KL Humanities Aptitude Test) entrance examination.

Fee Structure

What is the fee structure for the BBA Business Analytics program at KL University?
Campus Duration Admission Fee Semester Fee Total 1st Semester
Vijayawada 4 Years ₹16,000 ₹1,17,500 ₹1,33,500
Hyderabad 4 Years ₹16,000 ₹1,35,000 ₹1,51,000

Note : The fee structure provided is based on the 2025–26 academic year and is subject to change for the 2026–27 academic year.

Are hostel and other charges included?

No. Hostel, mess, exam, and other charges are separate. You can contact the admissions office for exact details.

Career Scope & Opportunities

What are the Career Opportunities after a BBA Business Analytics?

A Business Analytics bachelor’s degree offers you an endless number of high-growth job opportunities where decisions based on data will affect how businesses operate in the future. Students have the skills to succeed in different careers in fields like marketing, IT, finance, and consulting.

  • Data Analyst
  • Risk Analyst
  • Entrepreneur/Start-up Founder
  • Business Intelligence (BI) Analyst
  • Customer Insights Analyst
  • Market Research Analyst
  • Financial Analyst
  • Operations Analyst
  • Data Scientist (Entry Level)

Frequently Asked Questions (FAQs)

The curriculum equips the candidates to take up data-driven positions in business through the instruction in decision-making skills, the understanding of business intelligence tools, statistical modelling, and data analysis.

Yes, the students who are able to attend the course are prepared to take jobs in marketing, analytics, finance, and operations, which are in high demand. The growing reliance of businesses on analytics to develop a strategy guarantees good employment opportunities.

Yes. KLU offers course transfers and access, and upon qualification, guarantees candidates the ability to match studies with career interests.

KL University offers an exciting campus life. There are clubs, seminars, cultural activities, events, guest lectures, hackathons, and workshops. The university offers a balanced academic and social life.

Still have Queries? Contact Us

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Helpline : +91 7815901716 ,  Monday To Saturday - 9am To 5pm (Except Public Holidays).

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